This research aimed to investigate the politeness strategies used in Indonesian and American advertisement, particularly in beauty product advertisement in each country. The researcher used a theory proposed by Brown and Levinson about Politeness strategy. The method used in this research is descriptive and gualitative method. The researcher used note taking as the instrument to get the valid d…
This study examines the politeness strategies used in The Tonight Show starring Jimmy Fallon. Oualitative method is used by the researcher to analyze the data. The data were taken from the interview videos in The Tonight Show starring Jimmy Fallon youtube channel. In analyzing the data, the researcher used theory from Brown and Levinson (1987). The results of this study showed that all of polit…
the finddings of this research showed that there are 12 kinds of speech acts that the buginese people usually use in their social interaction.
The dominant maxim that is used sympathy maxim.furthermore,the conclusion of the study showed that the characters in "The karate kid" movie follow measurement of the pragmatic scales to express their politeness.Those pragmatic scales are the cost-benefit scale,the optionality scale,the indirectness scale,the power/authority scale,and the social distance scale.